Brief
A Schweppes bar at Taste of London with great drinks and great times. An atmosphere that inspires visitors to hang out, discover the great new flavours, capture selfies and connect with classic Schweppes superior effervescence. A discovery, of something new and unexpected…
Idea
Seated on bleacher style seating, a new idea for Schweppes and not seen before at Taste of London, visitors are treated with touring trays of the new Schweppes sodas. Asked if they would “like to take a journey,” they’ll be handed kaleidoscope glasses and headphones with a soundscape that will transport them to the world of the soda flavour.